Sunday, July 17, 2011

Magazine Clippings: Kim Kardashian's Cosmo Cover Sweater

Why is Kim Kardashian looking better than ever on the cover of Cosmo's August issue?

... because she's rocking a hot pink sweater from Alternative Apparel, that's why!

The 'Maniac Eco-Fleece Sweatshirt' is made from a combination of recycled polyester and organic cotton. Sure, the actually percentage of these materials being used isn't outstanding (a mere 6.25% of each), but hey, it's a start! And to see it featured on the cover of a popular magazine? I'm digging it.

Plus, it looks crazy comfy. For $44.00, I think I might have to scoop one up... perhaps in black. Pink is just not my color.


  1. Oh I agree this sweatshirt is so pretty and looks so comfortable! I am new to your blog and am so glad that I found it!!

  2. Cool! Want to know a great way on how to market your eco-friendly product? Put it on Kim Kardashian!

  3. I don't usually read Cosmo, but I did see the cover at the grocery store. I had no idea that was a recycled material sweater!